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If you run PPC campaigns on any of the popular platform, google adwords, bing and yahoo, you know that CTR is quite important. All of these platforms, whether shown to public or internally has a measurement called the quality score. Basically, the higher your quality score, the cheaper you pay for your clicks. This can [...]
Archive for September, 2010
A trick I use sometimes to improve CTR on PPC platforms
September 30th, 2010 
kazu 
Posted in affiliate marketing, ppc, tips 
Tags: adcopy, adwords, bing, google adwords, ppc, yahoo 
View Commentsbulk resize your images for pof ads and facebook
September 28th, 2010 kazu When you are working on a social campaign, like facebook or pof ads, you will find yourself having to resize picture quite often, since many of the images you find will be a lot bigger. Have you been doing these manually, or have you been doing this in bulk ? You could potentially save quite [...]
Posted in pof, programming, tips Tags: bulk image resize, convert command, image resize, linux, php, pof ads View Commentsoptimization tip, showing xx spots left in PHP
September 26th, 2010 kazu In landing pages, you often see flashing signs that say something along the lines of “xx spots left”, “only xx left for today”, etc. Many of these sites simply hard code the number of spots into their HTML, which is still good, but today I would like to take it a step further and show [...]
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